InMobi Launches App Publish, An Android App Distribution Platform Covering Hundreds Of Stores; Puts Its Metaflow Acquisition To Work

Mobile advertising network InMobi today took one more step in its bid to be a one-stop shop for developers' app marketing needs, in the process taking advantage of the massive fragmentation that exists on the Android platform. It has launched App Publish, a distribution platform specifically for Android apps, which lets developers push their free, paid, or freemium apps to many different Android app stores at once. App Publish, which is free to use, is kicking off with about 130 app stores worldwide, and it will be adding more at the rate of around one to two per week, according to Charles McLeod, director of business development for InMobi.

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